PetLovers Plugins

The team decided to use Wix as our tool for building our website. Wix is a drag and drop tool that allows users to create a website and Wix has many different plugins that provide additional functionality. The team right now is using the freemium version of Wix, but is anticipating having to upgrade to a more potent version of Wix to get additional benefits.

Wix out-of-the-box does not provide all the functionality we need, so we are going to employ some important plugins to add more functionality to PetLovers.

A website that is well designed with multiple features and functionality is going to truly give the customers the best experience. We want to make it as easy for customers to find the products they want and be able to get the products right away. We want them to be able to have a simple experience adding products to the checkout cart and be able to purchase those items. We also want to analyze the analytics that we can get from the customers and how we can use that data to mine for better information. For these use cases specifically, we are going to add the following plugins:

Visitor Analytics: Advanced visitor stats, analytics & feedback

- https://www.wix.com/app-market/visitor-analytics?referral=category&appIndex=4&referralTag=marketing&referralSectionName=marketing

- Visitor analytics will help the team to better understand the customers and what trends we can observe. This will help with future marketing and analytics initiatives.

Wix Forms & Payments: Get info, subscribers & payments with Forms.

- https://www.wix.com/app-market/wix-forms?referral=category&appIndex=6&referralTag=communication&referralSectionName=communication

- Wix Forms will be very useful to help the founders with standardizing a method to get subscribers and add payments. This automation will help streamline the website and make it that much easier to sign up.

Retael.com: Sell through influencers and more.

- https://www.wix.com/app-market/retael-com?referral=collection&appIndex=25&referralTag=newest-apps&referralSectionName=newest-apps

- Influencers on social media is definitely one way to market PetLovers! By sponsoring branding deals with leading social media influencers, we can quickly get the PetLovers name out there!

Deepcrawl: Stay on top of your website's Search Engine Optimization.

- https://www.wix.com/app-market/deepcrawl?referral=collection&appIndex=5&referralTag=newest-apps&referralSectionName=newest-apps

- For any e-commerce website, it's important to stay relevant. By getting Search Engine Optimization right, we can make sure that PetLovers will be displayed prominently on the leading search engines.

PayPal: A PayPal button makes it easy to collect donations or accept payment on your site.

- https://support.wix.com/en/article/wix-editor-adding-a-paypal-button

- PayPal is a very popular financial services tool and this will make it simpler for users if PayPal is the tool that they would rather use for payments. For international customers and merchants, PayPal is very expensive with a lot of fees. For those reasons, the team is considering Stripe.

Live support and chatbot feature, PayPal support, as well as plugins for visitor analytics.

• https://www.websiteplanet.com/blog/plugins-wix-ecommerce-websites-need/